ROLE PLAYERS 2017 - Esmeralda Araiza

Esmeralda Araiza

Head of Corporate Social Responsibility and Communications
OHL Mexico

Esmeralda is an experienced and passionate professional with over 10 years' experience in Corporate Social Responsibility (CSR) and Communications with global public, private, and non-profit organisations, where she has developed significant award-winning initiatives. She's also an independent consultant and keynote speaker in topics such as CSR, Communications and Shared Value, amongst others.

Esmeralda started her career in her early twenties when she founded a not-for-profit organisation devoted to provide business consulting for SMEs through an online platform. Later, she led the Public Relations for an Industries Association from where she was invited to create the entire CSR strategy for the largest manufacturer of kitchen and bathroom furniture in Mexico; Helvex. She led Helvex to achieve the Socially Responsible Business Award for 5 years, created the Helvex Foundation and shaped the Sustainable-Water Hotel Program which has been awarded internationally.

In 2013 she moved to Melbourne, Australia, where she headed the CSR initiatives for DS PRIMA, a software development and IT consultancy company. In parallel, she founded the GoodBiz Network; an online platform for CSR professionals to share best practices and connect with others where she used to write on ESG topics.

Back in México, Esmeralda is currently leading the CSR and Communications strategy for OHL México, one of the most important transportation infrastructure operators of the country.

Esmeralda holds a Business degree, a Masters in CSR, and several other sustainability-related certifications. She's an active advocate of multiculturalism and an enthusiastic music performer at art festivals.